All-Time Favorite Trailers: ‘Cliffhanger’
The 1990’s were not a kind decade to Sylvester Stallone. “Rocky V,” which was supposed to be Stallone’s last go around as Rocky Balboa (LOL), proved to be a critical and commercial disappointment, and his foray into comedy with “Oscar” and “Stop or My Mom Will Shoot” was disastrous to say the least. Clearly, Stallone was in serious need of a comeback as well as a return to the dramatic action movies he became best known for. As a result, he teamed up with “Die Hard 2” director Renny Harlin and Carolco Pictures to star in the action adventure film “Cliffhanger,” and the first trailer made for it remains forever burned into my memory.
The genius of this teaser trailer was how the filmmakers scored the images to Mozart’s “Dies Irae,” a powerful piece of music which served to make this movie seem more epic than it ended up being. There is no dialogue to be heard here as the focus is on the snowy mountain landscape which proves to be as beautiful an environment as it is a brutal one for those unprepared to deal with its frigid temperatures. As we watch Stallone and his fellow cast members John Lithgow, Michael Rooker, Leon and Janine Turner battling the elements which range from climbing up a mountain without a winter jacket or being trapped in a cold lake beneath a thick sheet of ice, it made “Cliffhanger” look like the end all of mountain movies as it captured a reality which is usually faked on a Hollywood soundstage.
Then there is the trailer’s final image of Stallone making a death-defying leap from one mountain side to another, and it’s a fantastic visual to close out on before the movie’s title comes up. Watching him do this quickly reminded me of when he performed similar feats as John Rambo in “First Blood” and its sequels as he the situations Rambo was caught up in were not entirely realistic, but Stallone’s physicality and performance made us believe he one could survive such impossible circumstances to where stopped asking questions and just went along for the ride.
Of course, upon learning Stallone had co-wrote the screenplay, I went in to see “Cliffhanger” with reduced expectations as I figured it would be a variation on the story he writes about more often than not of a man haunted by a tragedy and of his need for redemption. The movie did prove to be very entertaining, but it was not as deep and epic as this trailer promised. Regardless, I look back on this particular trailer very fondly as I said to myself after watching it, “Now that’s how you sell a movie!”
The Ultimate Rabbit 