All-Time Favorite Trailers: ‘Naked Lunch’

William S. Burroughs’ “Naked Lunch” is a novel you may not have read, but you have definitely heard of it. Due to its subject matter which involves drug addiction (be it heroin, morphine or hashish) and obscene language which people back in 1959 had yet to become numbed to, it was banned in the American states of Boston and Los Angeles. Still, the more people tried to suppress the novel’s existence, the more people came to discover it. Eventually, filmmakers became keen to adapt this controversial novel into a motion picture, and it makes perfect sense David Cronenberg would be the one to successfully do so.

I love how this movie trailer starts off with black and white footage of Burroughs back in the 1950’s as we hear him (his voice was done by an impersonator) talking about how “Naked Lunch” was described by critics as being “disgusting,” “pornographic” and “un-American trash.” Upon its publication, it became a subject for discussion at town hall meetings and book burnings, the latter which is in itself deeply un-American. Burroughs in his impersonated laconic voice, revels at how big a mark his novel made on the American public, and I loved how he talked about how Hollywood in its “infinite wisdom” decided to make a movie out of it 30 years later.

From there, the trailer shifts into color mode as we watch scenes from Cronenberg’s movie which feature Peter Weller, who turned down “Robocop 3” to do this, Judy Davis, Roy Scheider and Julian Sands among others. The visuals Cronenberg gives us here make this motion picture seem wonderfully unique among so many others released back in the 1990’s, and the Canadian filmmaker was still riding high on the success of his remake of “The Fly” which led him to make this and the deeply unsettling “Dead Ringers” with Jeremy Irons.

Why is this movie trailer among my favorites? Well, it makes “Naked Lunch” out to be a unique motion picture like no other, and it revels at how such a controversial novel could still be made into a movie even when so many tried to squash its existence from our collective consciousness. Plus, you don’t see trailers like this anymore as Hollywood is playing it safe now more than ever. Studio executives would not be quick to green light such a controversial tale in a time when superheroes continue to reign supreme at the local multiplex. Then again, the sight of Burroughs wearing a cape would be a fascinating sight in this day and age.

Sadly, Cronenberg’s “Naked Lunch” was a box office bomb as it grossed only $2.6 million against a budget of around $18 million. Then again, it didn’t help that 20th Century Fox put it out in a limited release and put little effort in expanding it beyond five theaters. Regardless, it has since become a cult film and garnered a special release on DVD and Blu-ray from The Criterion Collection. After all these years, many continue to empower what they do their damndest to resist.

Naked Lunch movie poster

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